How it works
From sign-up to verified change.
Gexad does the analysis a good Google Ads manager would do, shows you why, and applies only what you approve.
Steps
- Step 1 · Onboarding
Tell Gexad about your business
Your website, what you sell, the markets you serve and what a good customer is worth. Every recommendation is judged against this, not against clicks.
1Step 1 · OnboardingTell Gexad about your business
Your website, what you sell, the markets you serve and what a good customer is worth. Every recommendation is judged against this, not against clicks.
- 2Step 2 · Onboarding
Connect Google Ads
Sign in with Google and choose the account to manage. Gexad reads campaigns, keywords, search terms, ads, budgets and conversion actions. You can disconnect at any time.
Step 2 · OnboardingConnect Google Ads
Sign in with Google and choose the account to manage. Gexad reads campaigns, keywords, search terms, ads, budgets and conversion actions. You can disconnect at any time.
- Step 3 · Automatic
Gexad reads your website
Your landing pages are analyzed for their offer and message, and checked for the tags your conversion tracking depends on. Robots.txt is respected.
3Step 3 · AutomaticGexad reads your website
Your landing pages are analyzed for their offer and message, and checked for the tags your conversion tracking depends on. Robots.txt is respected.
- 4Step 4 · Automatic
Your free account audit
Each module checks its part of the account — conversion tracking, search terms, bids, budget, ads, competitors — and turns what it finds into recommendations with their evidence. Then it keeps doing so every day, and re-checks your conversion tracking every week. The AI parts run on a plan.
Step 4 · AutomaticYour free account audit
Each module checks its part of the account — conversion tracking, search terms, bids, budget, ads, competitors — and turns what it finds into recommendations with their evidence. Then it keeps doing so every day, and re-checks your conversion tracking every week. The AI parts run on a plan.
- Step 5 · Your call
Upgrade when you're ready
The analysis is free — you see what Gexad finds in your own account. When you want its AI to fix it — block wasted searches, set prices, write ads, build campaigns — slide to your monthly ad spend in Plan & billing and pay on Stripe's secure page.
5Step 5 · Your callUpgrade when you're ready
The analysis is free — you see what Gexad finds in your own account. When you want its AI to fix it — block wasted searches, set prices, write ads, build campaigns — slide to your monthly ad spend in Plan & billing and pay on Stripe's secure page.
- 6Step 6 · Your call
You decide in the Action Center
Approve, modify or reject each recommendation. If you want, allow Gexad to apply certain kinds of changes itself, within the limits you set.
Step 6 · Your callYou decide in the Action Center
Approve, modify or reject each recommendation. If you want, allow Gexad to apply certain kinds of changes itself, within the limits you set.
- Step 7 · Every change
Applied, then verified
Approved changes are sent to Google Ads, read back to confirm they match, and recorded in the Activity history: who, what, when and why.
7Step 7 · Every changeApplied, then verified
Approved changes are sent to Google Ads, read back to confirm they match, and recorded in the Activity history: who, what, when and why.
The controlled path
A recommendation is not a change.
Every change, whichever module suggests it, goes through the same steps, and each step is recorded.
- 01
Detected
- 02
Recommended
- 03
Approved
- 04
Queued
- 05
Executing
- 06
Applied
- 07
Verified
You stay in control
Choose how much Gexad does on its own.
Set an automation level for your organization, and guardrails that no change can cross. You can change both at any time.
Guardrails
- Maximum change per adjustment
- A daily spend ceiling for the whole account
- Protected campaigns Gexad's budget changes never touch
- Minimum confidence before acting
- Budget changes held while conversion tracking is unreliable
Recommendations
Gexad suggests changes to your campaigns, bids and budgets; none of them reach Google Ads.
Approval required
A change is applied only after you approve it. This is where every account starts.
Limited autonomy
Small, high-confidence changes apply on their own, within your guardrails; anything larger waits for you.
Full autonomy
Gexad applies any change your guardrails allow and tells you what it did. Included in every plan.
Promises
What Gexad never does.
- Change your campaigns without an approval or an automation level you turned on (only broken conversion settings are fixed right away, and shown to you)
- Launch a new campaign live: campaigns Gexad builds start paused
- Set a max CPC above twice what clicks for your keywords cost on the market
- Block a search one of your own keywords is there for
- Show an estimate as measured revenue
- Sell your data or use it to train AI models
- Ask for an AI account or API key of your own — AI is included in the plan
Try Gexad free for 30 days.
Connect your Google Ads account and see what Gexad finds on day one — everything included, cancel any time before the trial ends.